05.10.2015
LUISA BECCARIA: A FLOWERED SPRING - SUMMER 2016 COLLECTION
Picture the rarefied atmosphere that dawn's light brings to the lush sensuality of a lilac field in spring. This image evokes the creative elegance of an Alma Tadema painting with a languid prairie-chic spirit; the two intertwine with one another for the Spring Summer 2016 Luisa Beccaria collection. Celebrating sophisticated beauty with nature and inspired by folk repertoire, the designs are reimagined for the contemporary woman who is proud and confident of her unassailable femininity.  

This collection takes the flower and explores its many species. The carnation saturates light cotton pieces for day whilst the tulip is embroidered onto silk georgette. Roses and violets are either printed on organza jacquard skirts and blouses or adorn delicate printed Sangallo. Petals embellish ribbons, belts and dresses. Pleats slice into fragments of summer hues amongst the unmissable embroideries of cornflower motifs.  

Flowers blossom into three-dimensional shapes of chiffon and lace applique, enriching graceful evening dresses that glisten with dusk's final rays of warm sunshine. Ethereal dresses are cut at the empire line in soft shapes with details reflective of folk tradition highlighting the décolletage. This silhouette harks back to the fresh elegance of free-spirited muses from the 70's; Marisa, Talita and Joni.  

The palette explores pink to periwinkle shades and the infinite tonality of flower petals. Rose pink; lilac; mauve; cornflower and violet – all originate from the bold shades of the cyclamen rose and the deep blue iris. Among the accessories; wide brim straw hats are fastened with floral scarves; bangles, headbands and brooches feature enamel flowers taken from the collection's prints and suede pointed ankle-strap shoes complement in soft pastel and metallic shades.

www.luisabeccaria.it 
02.10.2015
CRISTIANO BURANI PRESENTS A COLOURED SPRING - SUMMER 2016 COLLECTION
Cristiano Burani presented his Spring - Summer 2016 Collection that has vibrant and energetic colours for a new relaxed casual wear and an informal attitude. The preciousness of hand finishing applied on technological materials define a new luxury.  Jacquard fabrics with three-dimensional geometric and abstract designs, maxi pockets, striped details and over volumes, create a cool and contemporary mood.

Models have clean and essentials lines on fringed surfaces, overlays and calibrated transparencies;  striped hand knitted polyurethane is mixed with stone washed, hand embroidered denim. The colours of the Spring -Summer 2016 collection are amazing: bright coral, indigo and light blue, saffron, blush, orange  

Accessories are extremely important for the mood of collection: flat creeper sandals with polyurethane crochet hook details,  embroidered cowboy boots,  extra large and regular fanny pack bags with fringes and multi colours dots  and at the end over volume backpacks.

www.cristianoburani.it 
28.09.2015
AU JOUR LE JOUR SPRING - SUMMER 2016 COLLECTION: SPLAT IT UP!
The new Au Jour Le Jour Spring - Summer Collection 2016 takes inspiration from the «spots», interpreted by Mirko Fontana e Diego Marquez through unique mix of colors, avant-garde materials and the 3D details, in a continuous wave of pop boldness and rock femininity.  The visual impact of the story is extremely energetic and involves Dash, an iconic name that for the past half century has represented the values of progress and evolution in the Italian society.  

A meeting of minds motivated by the common philosophy of innovation, fabric care and research, developed to enhance garments, both creatively and technically. And this in the year of the 50th anniversary of the favorite and most famous brand of detergent in Italy"We're pleased to partner in such an innovative and experimental collection. In fact, this project allows us to reconfirm the mission of Dash. For 50 years, and since the introduction of our historic tub, we've been focusing on research and innovation, to redefine and raise the concept of cleaning and fabric care, long-term preserving the beauty of the clothes", said Francesca De Palma, External Relations at Procter & Gamble. 

Au Jour Le Jour "splats it up"… Dash cleans it up!  Different stains are invented on surfaces: espresso cups spill, creating all-over camo prints; crimson-red blood splurts out of syringes or is covered by bandages; eggs are broken; ketchup strains and paint is sprayed everywhere. Precious, refined and sometimes-provocative images are translated into jacquard textures, rubber coatings, sheer fil coupé and trompe l'oeil effects on croc print eco-leather. Embroideries feature micro and macro sequins on denim, silk organza, panama cotton, muslin and crêpe. All combined with coral beads on special Sangallo basis perforated with customized patterns by au jour le jour, or combined with Swarovski crystals in the Dash-inspired pieces.  Finally, accessories coordinate tubular boots and sling-back sandal with clutches, envelope-bags and shoppers embellished with the season's icons, with detachable pendants that become earrings, choker necklaces and charms to apply to your summer favorite bag.

www.aujourlejour.it
27.09.2015
KITON SPRING - SUMMER 2016 COLLECTION: NUANCES FROM NAPLES
Like a scene from a 70s film, the Kiton world opens on three scenery of the Amalfi coastline, where vibrancy of color is expressed to the utmost on the world's finest cashmeres. On the backdrop of Palazzo Kiton you will experience the enchantment of southern Italy's colors contrasting with the majesty of a building in the landmark area of old Brera. The fusion of these two archetypes of beauty gives life to the Spring - Summer 2016 collection, where tradition and innovation blend together in a harmonious continuum of splendor and significance.

The collection's masterpieces feature the nuances of typical Neapolitan landscape, from the blue of the sea surrounded by verdant green landscapes to strawberry red and delicate peach pink. An incessant striving for the finest quality is perceptible to the touch: in the pastel pink double-breasted jacket, in the ultralight cashmere panel and in the double-face in shades of sherbet that's completely reversible thanks to handcraftsmanship.

Tradition is brought up to date by a careful study of materials, as testified to by the unlined jacket in silk and cotton whose weave is an innovative take on yesteryear's sailors' knits. Kiton's sartorial expertise and meticulous detailing can also be found in the accessories universe. It is in its Naples ateliers that master artisans create footwear, bags and small leather goods with the most exclusive finishing.  

Emblematic is the Sofia bag, inspired by the movie star who enchanted the world, an icon of Italian artistry and femininity. The handbag features watercolor chiaroscuro veining; refined and elegant, it also comes in a smaller version, the Mini Sofia. Details and buckles are in pale galvanized metal and the guillochè pattern chosen for the clasps is an aesthetic bow to chalk-striped suits; both models are offered in the principal shades of Kiton's Spring - Summer collection.  

Materials change end-use and are perfectly suited to new types of apparel: the silks of men's ties are featured as accessories to complete one's look, the fabrics of men's jackets used for women's trousers. The "his for her" code is absolute in the Kurabo jeans with a masculine fit where forest green finely interprets a refined and elegant look. A style that reaches its highest expression for eveningwear in a fire red tuxedo with contrasting pink lapels.

www.kiton.it 
24.09.2015
HOGAN PRESENTS A POST PUNK SPRING SUMMER 2016 COLLECTION
During Milan Fashion Week 2015, Hogan presented its Spring Summer 2016 collection thanks to an interesting fashion show. This season Simon Holloway's collection for Hogan advances the brand's heritage into a post-punk rock and roll glamour.
The hedge vibe of Chris Stein's 80s photos of Debby Harry: monoshoulder dresses, tape embellished shifts, glossy patent tranches and sprouse inspired prints. Micro, punked blazers and tiny three pieces suits offer a leggy take on bianca Jagger's tailored chic.  

The "Club" limited editions "Interactive", Hogan's iconic luxury sneakers, go disco in glitter and metallic leathers meanwhile Sport-Couture, in pure white and glossy silver, with customized dazziling tag.

The brand's signature sneakers "H222" are issued with vivid colours and prints. Jeweled sneakers inspired sandals take sporty to the club. Bianca Jagger's platform sandals are re-imagined as chunky, colour blocked and complete with a customizable V.I.P tag.

Julie Verhoeven's prints are stamped over sneakers, bags, shirts, sweatshirts and dresses. Bags are cut in sharply coloured calfskin, patent leather, lambskin: long clutches, reporter and duffle bags animated with verhoeven's pop inspired punky disco accessories. 

www.hogan.com

08.09.2015
ELISA SEDNAOUI WEARS ERMANNO SCERVINO AT THE VENICE INTERNATIONAL FILM FESTIVAL
The italian actress and model Elisa Sednaoui, new face of Ermanno Scervino FW15-16 campaign and host of the 72nd Venice International Film Festival, wore a lace and tulle long dress with crystals, look #38 of Ermanno Scervino Spring Summer 2015 collection, in occasion of the Mediaset/Ciak Gala Dinner.

www.ermannoscervino.it 
01.09.2015
ERMANNO SCERVINO OPENED THE FIRST STORE IN THE USA
Ermanno Scervino opened the first store in the US, Miami. The location, in the exclusive context of Bal Harbour shopping mall, extends over 200square meters, displaying Women's, Men's and Accessories Collections. The concept recalls the corporate style: black smoked glasses, mirrored surfaces, steel, cement. Made in Italy craftsmanship and design are the essential elements of the new space. The detail: in the octagonal vip room, a custom made chandelier, Venice handmade.

The Ceo of Ermanno Scervino, Toni Scervino declares: "We are enthusiastic about the first opening in the US. Miami is the right International window for this brand. This season will be full of news for our retail plans: within this year, we'll count up to 50 monobrand boutiques worldwide.

The opening in Miami is part of the International retail development plan, announced in June 2015, that includes America and China, with the first store in Shanghai. Following the openings in Montecarlo and London Harrods, and the new boutiques in Kuwait City, Riyadh, Dubai, Moscow and Taipei, the number of Ermanno Scervino boutiques around the World will be 50 by the end of 2015. 

www.ermannoscervino.it
21.07.2015
RACHEL MCADAMS CHOOSES CRISTIANO BURANI
The actress Rachel McAdams has chosen a creation of Italian designer Cristiano Burani as her red carpet look for the Epsys Gala 2015, that took place at Microsoft Theatre of Los Angeles.

Rachel, who attended with her boyfriend Jake Gyllenhaal, looked stunning wearing the red silk tuxedo with structured shoulders and hand-finished leather details from the latest collection FW 15/16 of the italian designer.

Once again, it has been confirmed the relationship between Cristiano Burani and international celebrities such as Ariana Grande, Kendall Jenner, Dita von Teese, Nichole Sherzinger and Halle Berry, as the most recent ones. 

www.cristianoburani.it 
13.07.2015
PAOLINA BORGHESE WEARS AZZEDINE ALAIA
With the Azzedine Alaïa exhibition, Galleria Borghese, whose style has historically been defined by the high quality of its scupture collection, carries on its project of placing the Villa's statues from its permanent collection in sympathy with works of different eras and materials by recognized artists from all times. The exhibitions recently organized by the Galleria Borghese have been conceived to express the historical, philological, and contemporary aspects of the collection, with the aim of investigating beyond its own spheres. For this reason, the gallery is today considered the ultimate location for sculpture and, as a fluid entity, waits to take another form with each exhibition; its history now continuing into the contemporary art world.

Thanks to the Galleria Borghese's vision, the public will meet at the exhibition scheduled to open on Saturday, July 11th, 2015, the multiplicity of options and glowing contrasts that the Museum offers, with the unprecedented introduction of "Soft Sculpture". In this venue characterized by the white and colored marble, stone in diverse tones, plaster, and bronze variously coated and chromed that is the Galleria Borghese, Azzedine Alaïa's Couture Sculpture makes its debut.

The work will be displayed with a coherence of themes and colors that will form a sense of continuity with the permanent pieces featured in each room, generating unexpected congruencies. Galleria Borghese will stage Alaïa's couture in harmony with the Museum's timeless dimension that, as in theater, suspends all time. Latent with all possibility and silently waiting for its scenic life, this exhibition, staged throughout the entire gallery, embodies the ongoing transformation of time, adapting and responding to the pace set by Alaia's creations. The fact that Alaia's work is perceived as organic, crafted of a mulitplicity of fabrics, leathers, and metals, enlivening his disciplined forms conceived as elementals in tension, has earned him recognition as an artist entitled to debut in this privileged location. Alaia's work as a couturier and his attention to shapes, show a celebration of the silhouette that only Galleria Borghese can host, a historic place that continues to promote the transformation of base matter into perfect forms.

www.alaia.fr
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